
Uncertainty is dominating most people's thinking. Staying positive in the current environment does not mean that you will have to stop listening to the daily news. Staying positive means that you will have to embrace the new reality and transform both your own as well as your company's approach to doing business in the toughest period since the Great Depression.
If you study recent history, you will find that many companies not only survived the Great Depression but actually thrived during this period. You will also learn that a key part of the success of companies that survived and thrived was found in the way that they communicated with all their stakeholders - employees, clients, shareholders, bankers, regulators, partners etc....